When you’re in the market for a new sign for your business, the number of options can be overwhelming. Do you get an LED sign? A monument sign? Or perhaps something that attaches directly to your building? The choices are endless.
That’s why we’ve decided to demystify one of the most popular sign choices: the pylon sign. Whether you’re familiar with the term or not, you’ve undoubtedly seen them in every city you’ve ever visited.
So, what is a pylon sign? We’ll break down the construction, the benefits, and even talk about the businesses that will get the most out of one.
What is a Pylon Sign?
Pylon signs are all about height. Monument signs generally only stand around 6 feet, but pylon signs are mounted on a tall metal pole (sometimes more than one) and are designed to be seen from the road or across crowded shopping centers. While they’re often topped with a company name and logo, multiple signs can be mounted to the pole if needed. You’ll often see this type of pylon sign in shopping centers.
If desired, National Signs can modify the pole with other building materials like masonry, plastic, or stone to match the look of your building or just to keep with your company’s aesthetic. The signs themselves are UV-treated to keep them looking bright for years instead of fading in the sun.
Another option for pylon signs is mounting an LED display. These screens allow you to customize your message throughout the year without the need for physically replacing your signage.
Need a Daktronics LED sign? Contact us today!
What Are the Benefits of Pylon Signs?
Pylon signs are eye-catching. They tend to tower over their surroundings, and people can see them from great distances. Adding a large LED display to your pylon sign only enhances the effect.
If you’re buying a sign to advertise more than one business (in a shopping mall, for example), the ability to have multiple signs on a single tower can be a great money-saver. Not only will you save on construction costs versus multiple signs, but you’ll also save on your utility bills for lighting.
The versatility of pylon signs is another huge point in their favor. Since they’re not attached to the building, pylon signs aren’t bound by the constraints of your premises. They can be placed anywhere on your property with sufficient height and can therefore be taller, wider, and more visible to your customers.
Who Should Consider Pylon Signs?
If you need your sign to be visible from great distances, draw lots of attention, and stand separately from your building, a pylon sign is your best option. Here are a few businesses that can benefit from this type of sign:
- Shopping Plazas – Especially useful for mounting multiple signs
- Restaurants – Increased visibility from the road = increased customers stopping by
- Car Dealerships – Advertise your brand and the makes you sell. Adding an LED panel for sales promotions significantly increases your ROI
- Retail Stores – Increase impulse buys by announcing your latest promotion on a towering LED sign
- Apartment Complexes – High visibility will keep you in potential customers’ minds when it’s time to find a new apartment
This is just a short list. Many businesses will benefit from standing out from the crowd with an eye-catching sign that towers above the rest.
Are You Ready to Stand Out?
Now that you know what a pylon sign is and some of the benefits of having one, it’s time to take the next step. National Signs will consult with you about your specific needs and help you come up with a solution that’s perfect for your business.